Tired of someone asking about your Instagram and you feel lost listing it out or searching for it through their phone? Well, Instagram has a more simple solution: the Instagram QR code. It’s an easy and fast way to share your profile or even a post without the stress. So, what is it? How do you use it? Why should you include it in your social media arsenal?
What Is an Instagram QR Code?
An Instagram QR code is a scannable code that leads to your Instagram profile or content. When someone scans it they’re brought to your page immediately — no mistypes, no words, just instant access. It’s like giving someone a business card but a touchless version.
How to Find and Share Your Instagram QR Code
So you know what an Instagram QR code is. Great! How do you create it? How do you share it?
Open Instagram
Launch the Instagram app on your phone.
Go to Your Profile
Access your page by clicking on the picture of you on the bottom right side of the app.
Open the QR Code Menu
Click on the 3 horizontal lines on the top right side. In the drop-down screen, click on the QR Code.
Customize It (Optional)
From here you see that Instagram allows you to edit the background color of your code. Click on the smiley face icon on the top to choose a color. The entire rainbow is available to you! You can also click on the emojis for an even cooler demonstration of your Instagram QR code.
How to Use an Instagram QR Code
You’ve created your code, where do you display it? What do you do?
Networking Events: Add your Instagram QR code to your tag to allow people to follow you immediately on the spot.
Small Businesses: You can display it on your store window so that it’s visible, and customers can scan it to follow. or add it to your packaging or menus too.
Social Events: Share your code with your friends, family, or acquaintances and they’ll be able to follow you by scanning your code, therefore getting their foot in the door.
On Flyers or Merchandise: You have a special promo or sale running and you’d like to direct traffic? Add your QR code to your clothing, products, and other promotional items.
Why Use an Instagram QR Code?
We live in a world where attention spans are getting smaller, and QR codes are the perfect quick and easy way to increase followers and engagement. They remove the barriers people tend to have. Now, your audience can contact you or your business — humans and capitalists included. Not only are they adaptative but can be used in both the digital and physical world.
Scanning an Instagram QR Code
Wondering how people can scan your Instagram QR code? It’s simple:
Using Instagram: Just open the Instagram app click the QR code icon in the search bar in the top right corner, and point your camera at the QR code.
Using a Smartphone Camera: Any newer phone (iPhone or Android) can be used to scan a QR code through the camera’s photo app.
Make Connecting Easier
Instagram QR codes could help you or whoever sharing their page to social butterflies to network. I would also recommend that businesses that are trying to find a fast and easy way to grow their following implement this. So whether you are a private account, a business account, or trying influencer marketing, you just found yourself a new favorite feature.